Celebrating African Cycling Excellence: Old Mutual Wealth’s Commitment to Progress and Legacy


PARTNER CONTENT |

2024 has marked a monumental year for African cycling, with Eritrean cyclist Biniam Girmay making history as the first Black African athlete to win a jersey and stage victory at the Tour de France, triumphing in stages 3, 8, and 12. In a continent that hosts the world’s largest individually timed cycle race, the Cape Town Cycle Tour, these achievements highlight the vast potential of African cycling that is only beginning to be recognized globally.

In line with fostering excellence, Old Mutual Wealth’s partnership with the Pedal Power Association for the Old Mutual Wealth Double Century (OMWDC) enters its fourth consecutive year, reinforcing a deep commitment to resilience, teamwork, and community. Through sustained involvement in cycling events, Old Mutual Wealth exemplifies its dedication to values of perseverance and unity—both in sport and financial stewardship.

The Power of Teams: Building Success Through Collective Strength

The OMWDC embodies a team-based format that reflects Old Mutual Wealth’s ethos as a leading investment and wealth management firm. With responsibility for managing and safeguarding over R400 billion in client assets, Old Mutual Wealth’s approach is centered on providing strategic, secure, and enduring wealth solutions. Just as success in the OMWDC relies on the strength of diverse and dedicated team members, wealth management requires the combined expertise of a skilled, multifaceted team working toward sustained achievements.

According to Farhad Sader, Managing Director of Old Mutual Wealth, building these robust teams is a long-term pursuit. While initial synergy among members offers a foundation, enduring success relies on shared goals, adaptability, and a focus on the future. This long-term vision, so essential in both investments and cycling, underscores Old Mutual Wealth’s dedication to creating value that lasts.

Staying Invested: The Importance of Long-Term Perspective

In both wealth management and sport, short-term setbacks are inevitable. From market downturns to unexpected defeats, such as the Springboks’ October 21 match against Argentina, the key to resilience is a steadfast commitment to the broader plan. This philosophy became particularly evident in 2021, when the OMWDC faced an unexpected cancellation due to severe weather. Rather than focusing on missed opportunities, Old Mutual Wealth, alongside the Swellendam community, redirected efforts to disaster relief, showcasing adaptability and community spirit in action. Riders who had planned to race instead joined in aid efforts, turning an obstacle into a powerful moment of unity and shared purpose. And, in true OMWDC spirit, as soon as the skies cleared, the teams embarked on a spirited ride, underscoring the unyielding camaraderie of the event.

Riders during the Old Mutual Wealth Double Century

Going Further, Together: A Legacy of Long-Term Impact

A lasting legacy is built not through single events, but through ongoing dedication and a shared vision. Old Mutual Wealth has applied this principle since the inception of the OMWDC sponsorship, working closely with race organisers, sponsors, teams, and the Swellendam community to champion collective progress. Guided by a commitment to strategic partnerships and a long-term perspective, Old Mutual Wealth has built a foundation that seeks not only to enhance the event each year but to leave an enduring mark on South African cycling.

As the 2024 OMWDC approaches, Old Mutual Wealth is determined to make this year’s event more impactful than ever. While memories of past years linger, new friendships and achievements await, all part of the event’s vibrant spirit—from early morning coffees to post-race camaraderie around the fire.

The OMWDC has become a cornerstone of Old Mutual Wealth’s legacy, and the firm remains fully committed to illuminating an even brighter future. By fostering an inclusive, long-term vision, Old Mutual Wealth invites clients, partners, cyclists, and communities alike to join in this journey of progress and perseverance.

In gratitude, Old Mutual Wealth thanks the Pedal Power Association, co-sponsors, cyclists, clients, dedicated work teams, the Swellendam community, and Old Mutual colleagues for their invaluable role in this remarkable endeavor.

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